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Exhibition

Jan 15 - Mar 01

2014
Hiltawsky Gallery, Tucholskystraße 41, Berlin, , 10117, Germany
  • Frank Horvat: “Fashion at Invalides for Jardin de Modes”, Paris, 1958 © Frank Horvat, Courtesy Hiltawsky Gallery

  • Frank Horvat: “Hitchcock issue (b)”, Paris, 1974 © Frank Horvat, Courtesy Hiltawsky Gallery

  • Frank Horvat: “For British Vogue (c)”, London, 1959 © Frank Horvat, Courtesy Hiltawsky Gallery

Gallery

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Frank Horvat’s “Fashion” retrospective at Hiltawsky gallery, Berlin

Hiltawsky gallery pays homage to Frank Horvat, one of the most influential fashion photographers of all time, with an exhibition that features more than 40 iconic fashion images taken during the 50s, 60s and 70s. The Italian-born photographer studied art in Milan and worked as a freelance documentary photographer before moving to London in 1954, where he started shooting for magazines such as LIFE and Picture Post. In 1955 he moves to Paris, where he currently resides, and becomes friends with Henri Cartier-Bresson and Robert Capa. In 1958 he receives his first assignment for Elle, which marks the beginning of a prolific career dedicated to fashion and advertising, with collaborations for Vogue or Harper´s Bazaar. Between 1958 and 1961 he became part of Magnum as an associate photographer. Having worked both in Europe and the USA, Horvat saw his worked receiving international acclaim. In 1988 he became experimenting with digital imaging and in 2011 he released an iPad application, entitled Horvatland. The revolutionary application included more than 2000 photographs, along with audio and written comments, that cover more than 65 years of Horvat’s career.

Frank Horvat was the first to use the 35mm camera and employ reportage techniques from his experience as a documentary photographer in fashion editorials. He introduced a new aesthetic that was revolutionary at the time. He would take models out of their comfort zone, making them pose in real life contexts, always opting for a more natural, unpretentious approach in his images. During his long time career he never stopped looking for the perfect photo, having always sustained that photography is the art of not pushing the button. Horvat’s retrospective at Hiltawsky gallery, which coincides with Berlin Fashion Week, runs until 1st March 2014. On the occasion of the exhibition, it will also be presented Horvat’s latest book, entitled “House with Fifteen Keys”.