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  • Dior Homme spring 2014 collection

  • Dior Homme spring 2014 collection

  • Jackson Pollock (1912-1956). Convergence, 1952. Albright-Knox Art Gallery, Buffalo, N.Y. © The Pollock-Krasner Foundation/Artists Rights Society (ARS), New York


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Discover the Jackson Pollock inspired Dior Homme spring 2014 collection

Kriss Van Assche, creative director of Dior Homme, draw inspiration from a visit to Art Basel Miami for his spring 2014 collection. The outfits evoke the work of abstract expressionist Jason Pollock and his trademark drip painting, breaking the line between traditional tailoring and sportswear. The collection is divided in three themes that echo different aesthetic references, with Jackson Pollock’s signature splashes being the major influence behind the colorful prints of the “Dissappear here” theme. Jackson Pollock used to cover the entire surface of his large scale canvases with splashes of color and Kriss Van Asshe does the same with his printed suits and sweaters. Pollock is also present in the “Stroke” motif, with smaller brushstrokes in shirts and collars stealing the spotlight. Finally, the “Zero” theme, with its geometric figures mostly in black, sometimes contrasting with a block of primary color, is inspired by the abstract compositions of constructivist painting. According to Kriss Van Assche, the cuts of the collection provide ample challenge to the daring of the prints, throwing away the rule book of the traditional male wardrobe.

The collection campaign was shot by Karim Sadli in Corsica, featuring models Tim Schuhmacher and Florian Luger. As Kriss Van Asshe explains, he opted for an arty and colorful setting, in which the Dior man’s impeccable elegance contrasts with the beach setting and its lunar landscape look. The Dior Home spring 2014 collection was recently presented at the Dior flagship boutique in Omotesando, Tokyo, with an installation by French creative duo M/M Paris, famous for their collaborations with Björk, Calvin Klein or Vogue Paris. As the legendary brand points out, the looks designed by Kris Van Assche, presented in relation to the work of M/M Paris, reveal their bold and graphic dimension in a game of echoes and resonance, with the colors of the prints and the installation’s bright hues merging together into a resolutely contemporary statement.