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  • Coco Chanel logo by Mike Frederiqo

  • Marc Jacobs logo by Mike Frederiqo

  • Vogue logo by Mike Frederiqo


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  1. […] a witty representation of these very popular fashion people. You can see more of his work over on HG Issue and buy his work via […]

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Fashion logos by Mike Frederiqo

Mike Frederiqo is a 22 year old Dutch artist that can presume to have Kaws or Marc Jacobs among his fans. Mike began as a graffiti and tattoo artist but soon started experimenting with digital painting and illustration. His first project was called “BAPE’s Soup” and was an inspired mingling of Bape’s fashion logo and Andy Warhol’s iconic Campbell’s soup series that caught the attention of the media. Last year Mike became even more famous with his SpongeBob hybrids, transforming the famous cartoon into celebrities, musicians and designers of the likes of Kanye West, Karl Lagerfeld, Terry Richardson and Jay-Z. His latest project is called “Logos by Mike Frederiqo” and is an original recreation of the world famous logos of Marc Jacobs, Ralph Lauren, Yves Saint-Laurent, Louis Vuitton and Vogue magazine, using their founders’ and editor-in-chief’s faces instead of letters. Mike combines perfectly the art of logo design with the emotional appeal of illustration and we are sure that he will captivate fashion and art lovers with the freshness and carefree spirit of his head-turning illustrations.

The artist recently spoke to Life and Times about the idea behind his latest series: “You see so many illustrators taking those famous logos and making fun of them – almost in a negative way. So, I wanted to do something positive with the logos, something that would be recognizable. And what is more recognizable than the Coco Chanel logo?” Mike, who is inspired by Takashi Murakami, Jeff Koons, Damien Hirst, Kaws and, above all, Andy Warhol, is currently working on his own clothing label, featuring a T-shirt collection with his famous fashion logos and SpongeBob celebrities.