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  • Balloon dress by Daisy Balloon

  • Vartigo collection by Mintdesigns

  • Yoca Muta art ceramics


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Nipponista pop-up store brings the best of Japanese fashion, art and design to New York

Nipponista pop-up store recently opened its doors in SoHo, bringing the best of Japanese fashion and design to New York. Nipponista, which is a division of Japanese department store Isetan, will remain open during the New York Fashion Week (from February 6th to 13th) and will only feature Japanese designers and brands. Among the wide variety of interesting products we can find creations by fashion designers Yohji Yamamoto and Kansai Yamamoto, art ceramics by Yoca Muta, Ikebana-inspired shoes by Plantica, haute couture embroidery by Maison des Perles and even a cute robot by Robogarage. What´s more, an installation by Daisy Balloon, the creative duo from Japan that is worldwide famous for its balloon dresses and its stage costumes for Björk, will be displayed at a sealed window, making the visit to Nipponista a memorable art experience.

Nipponista is supported by the Japanese government and forms part of the Cool Japan initiative whose goal is to promote Japanese fashion, art, design and technology overseas. Kohsuke Miki, Nipponista’s creative director, was inspired by writer Soseki Natsume and traditional Japanese kokeshi dolls for this project, aiming to bring together Japanese minimalism and manga surrealism. “For more than twenty years, there hasn’t been significant Japanese talent that actually surpasses the talent that existed before it,” Kohsuke revealed recently to style.com. “In the eighties there was Rei Kawakubo and Yohji Yamamoto, and in the seventies there was Issey Miyake, Kansai Yamamoto, and Kenzo Takada.” With projects like Nipponista, Koshume believes that the world will discover the new wave of Japanese fashion and design and will appreciate their craftsmen and techniques. Judging by the amazing results, we couldn’t agree more.

Nipponista pop-Up Store, 47 Greene Street, 12 to 8 p.m. daily, February 6 to 13.