MetaMask Token to Launch Sooner After Stablecoin Rollout, Confirms Consensys CEO

TL;DR Breakdown
- MetaMask’s MASK token to launch sooner, tied to decentralization and Linea integration.
- mUSD stablecoin hits $53.4M market cap in first week, boosting wallet-native adoption tools.
- Analysts expect social spikes, speculation, and volatility once MASK token is introduced.
Consensys CEO and Ethereum co-founder Joe Lubin has confirmed that MetaMask’s long-anticipated MASK token will arrive sooner than previously expected. His remarks follow the recent launch of MetaMask USD (mUSD), a wallet-native stablecoin that has already gained popularity.
Speaking in an interview on September 19, Lubin revealed that the MASK token is no longer a distant plan. “The MASK token is coming. It may come sooner than you would expect,” he said, arguing that the project is tied to the decentralization of MetaMask’s platform. While the tokenomics remain undisclosed, speculation points out that early MetaMask users and those active in token swaps may be among the first to benefit from distribution.
MetaMask, created by Consensys, has grown into one of the most widely used Ethereum-based self-custodial wallets, with more than 30 million monthly active users. Its co-founder, Dan Finlay, has also stated that if a token is introduced, it will be promoted directly within the wallet interface. He added that the current regulatory climate in the U.S., shaped by a crypto-friendly Trump administration, makes the process of issuing a native asset less risky for the company.
Connection With Linea Layer-2
Lubin suggested that the MASK token could have close ties with Linea, Consensys’ zero-knowledge rollup blockchain that is fully compatible with the Ethereum Virtual Machine. He hinted that MetaMask and Linea are “working together” on projects that would allow rewards not just through Consensys applications, but also via partner platforms integrated into the Linea network.
However, industry experts expect that the rollout will include a carefully staged plan: a formal announcement made through MetaMask’s official website and wallet, transparent rules on token allocation, and a phased distribution that prioritizes user protection. Past scams involving fake MetaMask “airdrops” have prompted Consensys to stress that the launch will be handled directly through official channels.
Stablecoin Release Sets the Stage
The announcement about the MASK token follows the debut of MetaMask USD (mUSD), introduced earlier this week. Issued by Bridge, a Stripe company, and built on M0’s decentralized stablecoin infrastructure, mUSD is the first stablecoin developed directly by a self-custodial wallet.
The stablecoin was released on both Ethereum and Linea. Designed to simplify adoption, mUSD brings wallet-native functionality for holding, earning, spending, and on-ramping into crypto markets. Within its first week of launch, mUSD reached a market capitalization of $53.4 million, with trading volume climbing 52% in just 24 hours.
Anticipated Market Reactions
Lubin’s confirmation of the MASK token comes after years of speculation, dating back to 2021. If launched, analysts anticipate several short-term effects. Online discussions are likely to surge as traders and users search for airdrop details, speculative buying could lift related assets such as Linea’s network tokens, and price volatility would likely increase as markets test demand.
Additionally, long-term performance will depend on whether MASK delivers governance rights, network rewards, or utility features within MetaMask. As Lubin noted, the goal is to decentralize aspects of the wallet while aligning it with Linea’s broader role in Ethereum scaling.